UEM Sunrise set to transform one of KL’s earliest townships into an inspiring and thriving development with a focus on urban liveability and multigenerational living

Creating a township of the future stretches well beyond just creating buildings with basic amenities. More than just brick and mortar, the development has to provide elements and infrastructures that have been designed to enhance the lifestyles of its residents. According to Liong Kok Kit, UEM Sunrise Director – Central 2: “A modern township should always serve to connect its people, elevate their lives and also ensure that it improves their overall well-being.

“Kiara Bay not only embodies such attributes, it is also primed to further expand greater Kuala Lumpur (KL) in the years ahead. The 73-acre master plan development by UEM Sunrise Bhd (“UEM Sunrise”) in partnership with Melati Ehsan Group is poised to transform Kepong into a highly-coveted and sustainable urban development.”

Redefining KL living

Lauded as the next Mont’Kiara, Kiara Bay serves as the latest masterpiece from UEM Sunrise, one of the country’s most reputable, trustworthy and experienced master town planners.

Over the years, the developer has established iconic Klang Valley townships  such as Mont’Kiara, Publika and Serene Heights Bangi. UEM Sunrise has also contributed greatly to the advancement of Johor Baru with sprawling Iskandar Puteri developments such as Gerbang Nusajaya, Puteri Harbour and Southern Industrial Logistics Clusters in the southern state of Malaysia.

Thus, the impressive track record and experience UEM Sunrise has achieved with its past developments will surely serve to complement and enhance its latest development in KL.

Kiara Bay will not only help to raise the profile of the capital city but also the residents fortunate to call this township home. The integrated township of Kiara Bay being built in the heart of Kepong, Kuala Lumpur will encompass residential units as well as retail and commercial spaces.

Leveraging on its natural surroundings, the flagship development will serve to create a vibrant urban development for its residents, with a focus on encouraging an active lifestyle and peace of mind, which will help improve their quality of life as well as welfare and health.

Inspired eco living

Kiara Bay is built on an urban liveability concept which boasts features, amenities and facilities designed to serve the lifestyle needs of its residents while encouraging social cohesion and human interaction.

“The township is first and foremost built around community living via providing an inclusive environment with areas that appeal to a broad spectrum of consumers both young and old.

Located adjacent to the KL Metropolitan Park, the development will encompass three distinctive districts built around its natural waterfront setting — itself a rarity for a city development.

This includes The Waters, which serves as the township’s lakefront district and The Walk, a captivating and bustling commercial hub with work-conducive spaces. Last but not least, The Village will boast community parks, healthcare and educational hubs — specifically meant to encourage multi-generational living,” said Liong.

KL’s new heartbeat

The total gross development value of Kiara Bay is RM15 billion. The first phase of the development, Residensi AVA, launched just recently and is targeted for completion by mid-2024.

Located at The Walk, this residential development is inspired by symmetry and balance, with immersive layouts and surrounding amenities that offer a perfect balance of lifestyle, leisure and retail attributes.

Residensi AVA will consist of 870 units spread across two 41-storey towers with built-up areas ranging from 813 sq ft to 1285 sq ft. It comes with 3-4 bedroom layouts.

Each unit has been meticulously designed to incorporate a vibrant living space that exudes modernity as well as practicality in order to create a positive and conducive environment for its dwellers.

To ensure that the lifestyle needs of its residents are met, Residensi AVA will be equipped with a number of modern recreational amenities and facilities for optimal convenience. This includes a 50m infinity edge pool, badminton court as well as a yoga and Tai Chi deck. There will also be a dining pavilion and sky deck that will serve as an area for residents to unwind and relax.

Adding to the convenience, the surrounding neighbourhood of Residensi AVA will feature a range of commercial avenues with an extensive variety of services and commercial opportunities.

All residents will also automatically benefit from being enrolled into the UEM Sunrise Trésor Community loyalty programme, which awards owners with a number of privileges ranging from dining and shopping rewards to exclusive invitations for events and previews. This serves as another key incentive for buyers to consider.

A convenient lifestyle

“We have been building on the strength of our EVE philosophy, which is Exciting, bringing Value and Easy to own. This is a very important philosophy that we use to test the products we want to launch.

Through this, we continue to listen to our customers, enhance our value propositions and strategise accordingly. We aim to ensure that each of our customers’ journey with us is a delightful one,” said Liong.

The overall master plan of Kiara Bay will see residential units, a retail mall, office spaces as well as hospitality and social hotspots and educational hubs being built across the 73-acre prime leasehold land. The main attraction for residents of this new township is also its accessibility — conveniently located near the city as well as major suburban areas and neighbourhoods.

Kiara Bay can also be accessed via a network of major highways and roads such as the Middle Ring Road 2 (MRR2), Lebuhraya Damansara-Puchong (LDP), Duta-Ulu Kelang Expressway, Jalan Kuching and Jalan Kepong.

Plans are also underway to enhance the connectivity to Kiara Bay with two new interchanges that will provide direct access from the MRR2 to the township.

In terms of public transportation, residents of Kiara Bay will benefit from two MRT 2 stations located at Kepong Baru and Jinjang, which are scheduled to begin operations by 2021

“With its convenient locale, modern residences as well as attractive commercial and urban spaces, Kiara Bay will undoubtedly transform Kepong on an economic and a social scale.

More importantly, it is also set to deliver an elevated city environment for its residents, built around an easy-to-navigate urban setting, which will nurture enjoyable and effortless living for all residents for generations to come,” added Liong.